We caught up with Tom Hacohen, head of UX design at Waze, to learn what it takes to create an app that’s safe, fun, and constantly changing.
When it comes to user experience (UX) design, most apps focus on attention-grabbing experiences that suck users into the screen. But at Waze, we’re designing an app for people on the road, so safety comes first. We always have to keep in mind that a driver’s eyes are not fully focused on the app, nor should they be!
This is a departure from some of my previous design roles, like when I worked…
Harness Waze’s knowledge of the roads, even before you leave the house
We all like options. From dinner locations to workout playlists to movie nights, we want to choose what best suits us at any given moment, based on our priorities, the weather, or even simply our mood.
And we know love for information is no different when you’re behind the wheel. You want options for getting from A to B — the cheapest, the shortest, the fastest — and you want to be sure whichever you choose is actually going to deliver before you commit to a route.
When you’re headed to your favorite place, hitting the road can feel just as good as reaching your destination. And for Juan, nothing beats the drive to Niagara Falls. A Waze Map Editor from the Toronto area, Juan has turned the 80-minute drive into a tradition for him and his dad, and now, for him and his new fiancée, Nicole. Learn how his trips to “one of the most amazing and beautiful places on Earth” have become filled with a little bit reggaeton, a touch of reroutes, and a whole lot of love.
My dad’s name is Juan, just like…
When the pandemic hit last year, Melissa Manice knew that the small businesses in her hometown of Larchmont, New York would need a lot of help.
As the co-founder of One Larchmont, a nonprofit that helps preserve the town’s historic districts, Manice was intimately familiar with the local mom-and-pop shops that had shut down essentially overnight. Unless somebody found a way to support these beloved bookstores, clothing stores, and retail spaces, most of them would never reopen. So she got to work.
The story of what happened next in Larchmont is a reminder of how strong community allies can make…
There’s a stereotype that dads hate to admit they don’t know where they’re going. But we’re gonna go ahead and challenge that because … they love Waze. They report hazards, remind their kids to “Waze it” before leaving the house, and switch up the voices that guide them. When they show up to events slightly early, they pull out their phones and show off how Waze routed them around traffic or where they reported a speed trap. The question is…why?
In honor of Father’s Day, we hired an investigative team (OK, our creative director suggested it and we all just…
Under the Hood gives you an inside look at different parts of how Waze works — straight from the people working on them every day.
This month marks the beginning of annual Pride celebrations around the world. It’s a time to recognize the progress and ongoing fight for visibility, acceptance, and legal protections of the LGBTQIA+ community. And a reminder to all that everyone should have the freedom to live openly because love is love. In honor of this moment, we’re excited to welcome Boy George to Waze.
A music and fashion icon who has, for decades, represented what it means to live authentically and unapologetically, Boy George uses his signature voice to create not only instant classics, but also impassioned songs that shine a…
When Christina King organized a Pride picnic three years ago, she kept her expectations in check. After all, she was doing it in Galesburg, Illinois, and celebrating Pride usually meant driving an hour to Peoria or three hours to Chicago. If 75 people showed up, King decided the picnic would be a success.
It went much better than she had hoped. “That first year, we had about 150 people,” King recalls. “The pavilion was packed. We were like sardines.” The second year, nearly 300 people attended. And even though the Galesburg Pride picnic was canceled last year, local politicians declared…
Moms have been getting creative with their cars long before 2020. But over the past year, they’ve relied on them more than ever — to take uninterrupted calls, meet with friends from a distance, or blast non-kid-friendly songs from high school.
Now let’s take a moment to applaud moms around the world for their grit, creativity, and every single one of their inventive hacks for finding solace in the car. Happy Mother’s Day.
Para realmente entender o mapa do Waze e como ele se tornou tão popular, precisamos retomar a história de um pequeno grupo de voluntários que literalmente desenhavam mapas com seus carros com algo chamado “FreeMap”.
Pela primeira vez, estamos voltando ao começo de tudo e refazendo o caminho que nos leva aos milhares de editores de mapas, localizadores e testadores beta que fazem do Waze o que a plataforma é hoje. Dos engarrafamentos aos túneis e a uma era distante da Internet.
Tudo começou em Tel Aviv em 2006.